by Bo Tiedink | Jan 12, 2021 | Perspectives
Helping creatives be creative again: A chat with Lennard Kooy With ad personalization and creative automation on the rise, we’re always on the lookout to find out how our very own team is working towards creating best-in-class experiences to meet customers’...
by Bo Tiedink | Jan 5, 2021 | Perspectives
Tim Whitehead on crafting your ad strategy around the customers’ journey A strong ad strategy supported with videos and engaging content that speak directly to your customers is now more important than ever. To dive into the topic more, we caught up with...
by Pim van Willige | Oct 14, 2020 | Perspectives
Holiday 2020 – 5 trends marketers need to know By Pim van Willige | Last update: October 14, 2020 | Creative Automation, Marketing, Dynamic Advertising, Data In a normal course of events, the holiday season is the most important time of the year for many brands....
by Pim van Willige | Mar 17, 2020 | Perspectives
The Relevance of Online Advertising during the Coronavirus Outbreak By Guillaume Fernandez | Last update: March 17, 2020 | Advertising, Pandemic, Social Responsibility It took far too long for the population to react to the threat that the Coronavirus is presenting....
by Pim van Willige | Jun 10, 2019 | Perspectives
Why is video a strong driver for marketing success? 10th June 2019 In 2019 videos were expected to account for 80% of all traffic on internet. We’re not there yet but we’re getting pretty close. Video is booming and leading marketeers and brand managers...