Dynamic Video Ads

Connect with your customers through dynamic video ads. Easily create, distribute and optimize data-driven videos directly from our platform to your advertising channels such as Facebook, Google DV360 and Google Ads.

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What is dynamic video?

Dynamic video is tailoring video content based on customer data. We adapt video elements such as scenes, audio and CTAs to make the ad relevant to the viewer.

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How does it work?

We use data from ad platforms (channels) to determine who sees the video (audience), what video elements they see (content) and when they see it (context). Based on this, video ads are created and published on your advertising channels.

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Why and where should I use it?

Making video ads dynamic leads to higher relevance for the viewer and subsequently to a higher ROI. Simply let data be the driver of your online video campaigns on Facebook, Instagram, Youtube & the Open-Web.

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Use it for example for:


Customize video ads based on the behavior of website visitors by showing the most relevant product or service to trigger a desired action.

See how Brunel did this


Show your customers a particular video ad based on the geographical location that’s relevant to them, such as the local offers at their nearest supermarket.

See how Jumbo did this


Does your target audience like the beach or prefer the mountains? Are they looking for a summer dress or a winter jacket? Dynamic video ads put together relevant video elements that fit the viewer's interests.

See how Squla did this

How do I start?

Ready to use dynamic videos?
You're just a few steps away.


Choose dynamic elements

Determine which elements of your video should be dynamic. Possibilities range from geolocations to products shown, count-downs and interests.


Create dynamic videos

In our platform you can connect data (e.g. your product feed) with video elements and distribute videos automatically to the right target audience.


Connect and distribute to ad channels

Distribute dynamic video ads directly from our platform to your advertising channels such as Google DV360, Facebook and Google Ads.



Our AI algorithms automatically shift budget between channels, target groups and video ads based on the best performing ads.