Content Marketing Platform > Workflow

Full visibility and control.

Manage your campaign creation across all brands, teams and agencies.

From briefing to content creation, adaptation and activation, run your entire marketing operation on one platform – saving time and money.

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This is Workflow

Bring everyone together

Smart briefing

Flexible workflows

Advanced approvals

Plug in to powerful collaboration.

Create complex multichannel campaigns with ease, joining all your teams and agencies together. Assign roles and tasks, set access levels and get everyone working from the same platform – to easily manage the status and delivery of every campaign element.

Create complex multichannel campaigns with ease, joining all your teams like Sensodyne does.

Make every brief brilliant.

Share all the information your teams need in the clearest way possible, with on-brand, pre-configured briefing forms tailored to all your channels, markets and job types. Easily shop campaign elements and attach them to your brief, ensuring rapid understanding and on-brand execution, every time.

Easy campaign and project management.

Create and edit your workflows in just a few clicks, managing the activity, costs and status of every brief from start to finish, no matter where it is or who’s working on it. Get real-time updates that guarantee your projects are on time, on budget, on every channel and activated in every market.

Amend and approve at pace.

Streamline your approval processes with a single system of record, ensuring everyone is viewing the latest version of your content, and updated with any changes in real-time. Clearly annotate required amends and actions across everything from video to static assets, with live notifications keeping stakeholder approvals easy, accurate and fast.

Smart workflows…

Project dashboards

Customisable project dashboards allow each persona within an organisation’s operating model to easily see all actions they’re responsible for within a project’s lifecycle.

Collaborative approvals

Prompt users to perform tasks, such as entering information and approving content in comparison with previous versions. Make annotations directly to all file formats.

Full customisation

Workflows are preconfigured to meet all client’s unique use cases and ways of working, down to the customisable permission levels.

Multiple workflows

Create flexible workflows for complex multi-supplier, multi-project campaigns, and chain these workflows together.

Visual briefing

Create amendment briefs by selecting approved assets and marking required changes.

External ingest

Content designers can access a dedicated Storyteq workflow and upload content, in bulk if they wish.

Dedicated workspace portals

Flexible access levels mean users can access only parts of the platform or workflow relevant to them. External users can also access specific parts of the workflow.

Trigger activation

Automatically trigger other workflows to activate, enabling users to create sophisticated interdependent relationships between workflows to manage any required process.