Storyteq now helps marketing and creative teams in top brands to: Gain control of their campaign workflows Generate unlimited creative assets without adding headcount Localise on-brand content so they can activate engaging campaigns that...
Whether you are a digital creative lead or a global marketing manager, the holiday season always comes with its challenges. With an increase in demand, it’s easy to fall behind and not make the most of your ad campaigns. ...
"Any sufficiently advanced technology is indistinguishable from magic." Arthur C. Clarke The thumbs of advertising audiences today are in permanent scroll-mode, making advertising online a competitive field. As channels and platforms in global markets grow, the...
In a world of endless content production, we spend too little time thinking about the impact of our creative workflows. As we’re going through planning, creation, and delivery, how do we build processes and systems that cover all the touchpoints of a campaign...
With our After Effects extension, you can turn any existing After Effects project into a template with dynamic variables. Think of background colors, voiceovers, actors, or products as now elements which you can choose to easily swap out for other variations. There...
Let’s face it. The market is oversaturated. According to Story Brand’s Donald Miller, a person is exposed to at least 3,000 marketing messages per day. HubSpot defines this as a reason for ad fatigue, which occurs when your audience becomes tired of seeing...
How would you define template-thinking? And why is it important? Envision your design with various combinations of dynamic content. Imagine how all elements can automatically adapt to all different scenarios that might be relevant to the campaign, and design for...
If you are part of a top global brand or agency, the chances are that your marketing needs are geared towards different audiences, demographics, formats, and languages, and are being funnelled and delivered through multiple channels.This can put pressure on marketing...
There is a time and place for conventional translation, like for legal documents or instruction manuals. While a respected linguistic skill, translating can sometimes be done in a very literal sense; words and their meanings, rather than ideas, tend to be translated...
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