It is no secret that the tech industry is still a largely male-dominated industry. Especially when it comes to leadership positions as less than 20% of them are filled by women. Of course, in the early days we didn’t look at statistics like these. I was the fourth...
While I was always ambitious, at the start of my career I wasn’t sure what area of business or what role I wanted to grow into. I did not have a clear goal in mind, as I lacked inspiring examples of career-driven women around me. Only later, after working in different...
Anytime Fitness was suffering the malaise common with franchise brands; small, busy head offices and proactive networks of growing franchises mean keeping up with the demands for local marketing usually defaults to ‘local DIY marketing’ and core brand standards...
It’s fantastic to be recognised by such a prestigious organisation, particularly given the expansion of our offering since the CanopyCloud merger, and we’re in great company alongside the likes of Adobe, monday.com and Wrike. With the global nature of modern...
Were you ever held back in school? Forced to live with your parents for longer than you wished? Or exiled to the dreaded “bench”, while you watched your teammates blossom into triumphant sports players? It can be a blow to feel like everyone is moving up in the world,...
Storyteq now helps marketing and creative teams in top brands to: Gain control of their campaign workflows Generate unlimited creative assets without adding headcount Localise on-brand content so they can activate engaging campaigns that...
Whether you are a digital creative lead or a global marketing manager, the holiday season always comes with its challenges. With an increase in demand, it’s easy to fall behind and not make the most of your ad campaigns. Everyone is doing their holiday shopping....
"Any sufficiently advanced technology is indistinguishable from magic." Arthur C. Clarke The thumbs of advertising audiences today are in permanent scroll-mode, making advertising online a competitive field. As channels and platforms in global markets grow, the...
In a world of endless content production, we spend too little time thinking about the impact of our creative workflows. As we’re going through planning, creation and delivery, how do we build processes and systems that cover all the touchpoints of a campaign delivery?...
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