We’re delighted to announce that, for the third year running, Storyteq has been named a Leader in the 2025 Gartner Magic Quadrant for Content Marketing Platforms.
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Storyteq Named a Leader in the 2025 Gartner® Magic Quadrant™ for Digital Asset Management
We’re thrilled to announce that Gartner has named Storyteq a Leader in the 2025 Gartner Magic Quadrant™ for Digital Asset Management (DAM).
How Does Storyteq Work? Features, Benefits, Pricing and Everything You Need to Know
Picture this: a world where your creative team can generate hundreds of perfectly tailored ad assets in minutes, ensuring every campaign is on brand and ready to go live faster than ever before. With Storyteq, this isn’t a dream—it’s reality. Our Creative Automation platform helps marketing teams scale their production without compromising quality, so they can focus on what really drives results: creativity and strategy.
How Storyteq Transforms Content Creation for Marketing Teams: A Step-by-Step Guide
Marketing teams are always under immense pressure to deliver high-quality, on-brand content across multiple channels and markets. You probably recognise the challenge: Producing content at scale is often resource-intensive, time-consuming, and prone to inconsistencies. This can lead to campaign delays, diluted messaging, and ultimately, a decrease in conversions and audience engagement.
Posters Don’t Change at Noon. But Your Retail Content Should
Imagine: It’s Monday morning at a flagship supermarket. The digital screen at the entrance welcomes shoppers with coffee promos and breakfast deals. By lunchtime, that same screen flips to fresh salads and meal kits. Come evening? It’s pushing snacks, wine, and “dinner tonight” bundles.
Retail Media Is Booming. But Who’s Creating the Content?
What if your next ad didn’t run on Instagram, but next to the yoghurt aisle?
Welcome to the new era of advertising: retail media.
Retailers are no longer just product sellers. They’re becoming powerful media platforms in their own right, selling ad space on their websites, in apps, through email, and even across in-store touch points. It’s a massive revenue opportunity, and a new shift in the marketing landscape.
But here’s the catch: While everyone’s rushing to claim the ad space… who’s actually creating all the content to fill it? Especially with content teams already drowning.
Think Fast, Think Context: The Secret to Scaling Retail Content in 2025
Here’s the thing about today’s shoppers: They don’t want more content. They want content that’s relevant for them.
In fact, 81% of consumers expect personalized experiences from retailers.
Think about it. You’re browsing hiking socks on a sleek outdoor webshop. You get distracted (Slack ping, toddler tantrum, coffee call… you know the drill). A week later, your inbox lights up with an ad… for a waterproof jacket.
Wrong product. Wrong time. Wrong message.
It’s what happens when brands forget the power of context.
What is a Content Marketing Platform? (And Why Your Creative Workflow Depends on It)
Today’s marketers face a dilemma: how to meet the skyrocketing demand for content, without burning out your team or breaking your brand? That’s where a Content Marketing Platform (CMP) comes in.
How Content Automation Is Revolutionizing Brand Consistency
What Is Content Automation? Understanding the Foundation of Modern Brand Management In today's multi-channel marketing environment, content automation refers to technology-driven systems that...
How to Use AI in Content Marketing Automation: A Practical Example
AI is changing how brands create, manage, and share content. At the same time, marketing teams often struggle to meet the demand for local, on brand content in various markets and platforms.
Creative Automation: The Death of Originality or the Future of Marketing?
Is Creative Automation the death of originality, or its greatest enabler? Can one-size-fits-all advertising survive in an era of hyper-personalization? And how do brands keep their best creative talent from jumping ship? These are the questions keeping marketing teams up at night. In this discussion, Content Automation experts Danielle Courtney and Conor McGowan break down the biggest shifts shaping the future of creative marketing.
5 Marketing Trends to Watch in 2025: Insights for Creative Production
As we step into 2025, marketing teams are under pressure to deliver more personalized content faster, all while working with tighter budgets. Staying competitive requires a shift toward smarter, more efficient approaches.
Storyteq: The Future of Digital Asset Management
Storyteq’s DAM received high praise in 2024. Business Today said it’s a “groundbreaking development reshaping the landscape of digital asset management”. And The Forrester Wave™ named it a “Strong Performer”. So what makes Storyteq DAM stand out from the rest?