It’s the fourth consecutive year that Gartner® has named our Storyteq Content Marketing Platform(CMP) a Leader in its Magic Quadrant™.
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The global analyst’s 2026 Magic Quadrant for CMP places Storyteq highest in Ability to Execute — the measure of a CMP’s current performance and capacity to deliver.
Storyteq is the only AI-powered CMP that enables easy collaboration between creative and marketing teams throughout the content lifecycle — unlocking the object-oriented ecosystem needed to connect your DAM, creative automation, and workflows, so brands can finally deliver on the promise of AI.
Click here to download your copy of the 2026 Gartner Magic Quadrant for Content Marketing Platforms.
“We’re incredibly proud to be a four-time Gartner Magic Quadrant Leader in CMP,” says Andrew Swinand, CEO of ITG powered by Storyteq. “What we feel sets Storyteq apart is that it allows brands to finally realize AI’s full potential by providing the CMP backbone to organize their content supply chains,” Andrew continues. “We have designed our CMP to leverage AI to predict what will perform, orchestrate how it is created, and continuously optimize it for growth.”
At Storyteq, we’re moving AI from a feature “bolted on” to businesses’ marketing operations models, to a fully embedded and trusted tool within our clients’ content infrastructure. Our AI-powered CMP includes transparent AI trust features, giving complete visibility over AI’s decision-making process, data sources, context, and actions for full compliance and confident scaling.
Through the integration of our proprietary Halo Intelligence® layer, Storyteq analyzes real customer data, brand intent, and campaign history to predict what content will resonate with your customers, before you’ve created it. And with Agent Console™ as the hub to create, deploy, scale, and manage all marketing AI agents, brands are able to streamline workflows, enhance quality, and accelerate content operations within Storyteq.
John Kirk, our Chief Strategy Officer, commented, “Storyteq elevates the CMP into an intelligent, agent‑orchestrated operating system. While many brands are adding AI into disorganized systems, Storyteq provides the AI backbone of content marketing, with the data infrastructure for AI tools to be plugged into the CMP securely and to work seamlessly together.
“We are taking Storyteq beyond a traditional CMP to become the intelligent control layer for content operations, where data, AI and execution come together. Without a unified content infrastructure, AI doesn’t create advantage — it accelerates chaos, duplication, and wasted investment.”
Our inclusion as a Leader in the Gartner Magic Quadrant for CMP and DAM comes after Storyteq was also named a Leader in the most recent Magic Quadrant for DAM, where we placed furthest for Completeness of Vision.
We’re excited to be joined on stage by James Masters of Haleon at the Gartner Marketing Symposium/Xpo™ in London next month, discussing the impact of Storyteq CMP on shaping the marketing operations of a global leader in specialist medicine.
Disclaimer: Gartner, Magic Quadrant for Content Marketing Platforms, Jeff Cohen, Rene Cizio, Jess Walker, 2 April 2026.
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