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Find out why Storyteq was named a Leader in Digital Asset Management.
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Second year running! Storyteq named a Leader in the Gartner® Magic Quadrant™ for Digital Asset Management 2025. ​

It’s our pleasure to announce that Storyteq has, for the second year in a row, been named a Leader in the latest Gartner® Magic Quadrant™ for Digital Asset Management (DAM), and is now placed furthest in Completeness of Vision across this category.​

Our DAM is firmly focused on an AI-enabled approach to content, and makes it easy for brands to manage, execute, optimize, and adapt their content at scale from one smart platform. ​

Storyteq streamlines the content supply chain, enabling brands to deliver data-driven, AI-enabled content to their customers at scale. It gives a clear view of performance and allows for fast adaption and adoption of content in different markets, so brands get the maximum value from every asset they create. ​

Click here to access the full report for free. ​

We believe this latest recognition from Gartner means Storyteq remains a Leader in both the Magic Quadrant for DAM and Content Marketing Platforms (CMP), and now stands alone as the furthest in Completeness of Vision in both. ​

“I’m so proud of our tech and our teams for making this happen,” said John Kirk, ITG’s Chief Strategy Officer. “To be a Leader in one Gartner MagicQuadrant is, for me, a fantastic achievement, but to be a Leader in DAM and CMP, across consecutive years, feels like a testament to not just our tech but our wider approach to AI-enabled content.​

“Our DAM is supporting brands to realize the potential of AI in the way they manage content, from smart meta tagging to orchestrating data and extracting the insights needed to drive content performance at scale. I believe a big reason that we continue to be recognized across the industry is that we’re not using AI for AI’s sake — we’re using it to solve the real, everyday, operational challenges that marketers and creatives face.”​

Check out some of our case studies featuring the likes of HeinekenHaleon, and BMW to see how these major brands are using Storyteq for faster, smarter, more efficient marketing. ​

And again, click here for complimentary access to the 2025 Gartner Magic Quadrant for Digital Asset Management. ​

Disclaimer: Gartner, Magic Quadrant for Digital Asset Management Platforms, Tia Smart, Rene Cizio, Aparajita Mazumdar, Serena Mushigo, Karen Lee, 4 November 2025

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.

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