Personalized Video in CRM

Let your brand stand out with personalized video in your email marketing and improve customer experience and satisfaction. Use our platform to connect your CRM data with a video template and easily integrate personalized videos in your email flows.

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Use Personalized Video in CRM to…

Decorative visual for creating a unique 1:1 message

Create a unique 1:1 message for all your customers.

Decorative visual for engaging your customer base

Engage your customer base like never before.

Decorative visual for optimising your CRM flows

Optimize your CRM flows. Test and adjust your content.

What is personalized video?

Personalized video combines customer data with video. This enables brands to deliver a unique message to every unique customer.

Decorative visual explaining how to combine customer data with video

Use the After Effects Extension or start from scratch using our template builder

Link your CRM data to your selected variable elements

Generate all versions you need straight from our cloud

How does it work?

1. Use our After Effects extension to transform your existing creatives into custom, reusable templates. Or build your templates from scratch using our template builder.

2. Link your CRM data to your selected variable elements. Insert your customers’ pictures, names and more.

3. Generate all the versions you need straight from our cloud. Either batches or on-the-fly by connecting your CRM to the Storyteq API. Share the results with your customer.

How does it work?

1. Use our After Effects extension to transform your existing creatives into custom, reusable templates. Or build your templates from scratch using our template builder.

2. Link your CRM data to your selected variable elements. Insert your customers’ pictures, names and more.

3. Generate all the versions you need straight from our cloud. Either batches or on-the-fly by connecting your CRM to the Storyteq API. Share the results with your customer.

Storyteq helped us optimize the time spent on video production, leverage our first-party data, and exceed our guest’s expectations by offering personalized content and creating a “wow” moment before visiting us. The positive results were reflected on our landing page (engagement: video completion rate, downloads, shares) and on social media (shares, #).

Benjamin David

Digital Marketing Specialist, Heineken Company

Why and where should I use personalized videos?

Personalization can help you reaching customers at critical touchpoints in the customer journey, whether pre-purchase or post-purchase . Choose to address your audience personally with a video via email and convey a more meaningful message.

Use it for:

Happy onboarding

The first experience a new customer has with your brand should be memorable. Onboard your customers with personalized videos and increase activation and satisfaction levels.

See how Van Gogh Museum did this

Boost conversions

Turn leads into conversions at the final stages of the buying cycle with personalized video to re-engage website visitors and encourage them to complete their payment.

See how KLM did this

Visualizing user data

Present data overviews in an engaging way. Bring your information to life with personalized video overviews such as annual subscription plans and user data.

See how EDF Luminus did this